Real Estate Agents’ Empowerment Conference held in Lahore | InfoZonePK

RealEstateConf

Pakistan’s biggest property portal, Lamudi.pk, held an interactive training session for all its real estate partners in Lahore. The focus of the seminar was to create awareness about increasing usage of social media and the growing e-commerce industry.

This conference was held at an auditorium in Arfa Software Technology Park, where Lamudi’s office is also located. This event proved to be a huge success with over 100 agents gracing it with their presence.

The agenda of the conference was to introduce the concept of digital marketing with a targeted focus on social media to the agents. Lamudi’s partners got to know about the effectiveness of online marketing and social media.

Moreover, the important part of the seminar was to train the agents on how to upload quality property listings on Lamudi.pk’s website. They were shown facts and figures of how a property listing with good quality images and detailed descriptions generates higher response and converts potential leads into actual sales.

The session ended with a scrumptious high-tea serving oven-hot pizzas, assorted sandwiches ranging from tuna to chicken to vegetable alongside hot cups of tea and mouth-watering chocolate fudge brownies.

Saad Arshed, Country Director of Lamudi.pk states: “There was a dire need of such a seminar to train our partners about the ongoing trends in the e-commerce industry. With the introduction of 3G & 4G internet services in Pakistan and the rising internet penetration, it is adamant  to walk with the crowd otherwise your business will be swiped clean.

Hence, our agents needed to know about the true potential of the social media industry and the importance of uploading quality listings, so as to improve the response generated to them.”