Taking another step forward in being a socially responsible organization Ufone sponsored the launch of Islamabad Traffic Police’s lane discipline campaign. The objective of this campaign is to educate the diverse of Islamabad about the importance of maintaining one’s lane.
Inspector General of police, Bani-Amin Khan was the chief guest for the occasion and inaugurated the campaign. At the launch Ufone helped uplift the face of I-8 Garden Chowk Lane by marketing the road lanes with paint, installing sign boards and painting of kerbstones. Ufone has also displayed public service messages regarding lane discipline across major highway routes in Islamabad.
The atmosphere was made lively by traffic police volunteers dressed up as cartoon characters and children dressed in fancy costumes. A number of volunteers were seen handing out flyers which contained information on the importance of lane dicipline. To project a soft image of the ITP, candy and flowers were also distributed among the general public.
Here below are some pictures of the campaign:
