How Online Shopping has helped People living in Rural Areas? | InfoZonePK
OnlineShopping-Rural

People living in rural areas faced a lot of difficulties in purchasing items. Even a lot of items are not available in rural areas. And, for buying such items they need to go to the cities, which is very costly and time taking for sure. Since online shopping has been introduced in rural areas, it has solved the problems faced by people in purchasing items.

By using the online stores one can get all the required items easily and at amazing prices. The rural population is trying to learn such quick and easy shopping and availing the opportunity which can be reflected in the increase in sales in rural areas via online shopping. They even place orders of items seen in TV commercials without any difficulty.

The prices offered on online shopping stores are cheaper than the shops in rural areas because they don’t include transportation charges from the cities. Moreover, many online shopping stores offer free home delivery such as Getnow, Telemart and healthyu so, the people even don’t have to pay the delivery charges. This makes online shopping more convenient.

These online shopping stores are also playing a great role in providing jobs. They are employing a large number of youth as delivery boys. This is a great opportunity for the jobless people there.

No doubt, this online shopping is playing a great role in consumerism the rural areas and is helping it to urbanize. Thus, it feels that there is a great future for online shopping in Pakistan, and as time passes their profits will increase even more.

Things to be Improved in Rural Areas for more Online Shopping:

As online shopping is being discovered in rural towns so, for such e-commerce to take place there should be good internet connections provided. So, that googling the items, comparing their prices, and placing the order would be easier.

The infrastructure of rural areas must be needed to develop. The streets should be improved. So, it would be easier for the delivery boy to reach people in rural areas on time. The government’s role is very important for solving the problems of rural communities.

Educating the rural consumer is the key to increase sales in rural areas. The consumers should be educated in all aspects like usage of products, gathering product information, consumer’s rights, and laws. By doing so, the rural buyers will be able to get the right product at a low price in less time.

Moreover, companies’ supervision is highly required to check the items so that the outdated items are not sold. And, if anyone is doing so they should immediately seize them. For maintaining the trust of rural buyers, the companies need to be in touch with rural consumers. Also, the feedback of buyers should be considered to identify the flaws in the delivery system.

By considering the above-mentioned things, online shopping in rural areas can be more improved and convenient for people. And, will also aid in the growth of online shopping in Pakistan.