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Mobilink Foundation partnered with the Pakistan Life Saving Foundation (PALS) to carry out a beach cleaning activity at the Sea View beach in Karachi.
Sea View is one of Karachi’s most frequented beaches, with thousands of visitors every day, which also results in littering along the scenic coastline. Mobilink Foundation Torchbearers and PALS volunteers conducted the beach cleaning activity, which lasted for over four (4) hours, and collected over 200 kg of garbage.
The activity was part of Mobilink Foundation’s continuing drive to preserve Pakistan’s eco-system and bio-diversity, with another ongoing initiative being the cleaning of the Margalla Hills in Islamabad. All waste material collected from these activities is recycled or disposed of in conformity with environment friendly measures.
Omar Manzur, Head of Corporate Communications, Mobilink, highlighted, “Pakistan has been blessed with a diversity of natural environments and our coast lines are some of the most beautiful in the world. However, pollution from sewage and industrial effluents, as well as littering, are serious threats for this marine habitat. This beach cleaning activity is part of our ongoing initiative across Pakistan to increase awareness and inculcate a sense of responsibility for the environment amongst our citizens.”
Pakistan Life Saving Foundation (PALS) is a non-profit organization aiming to provide free public services, including life-guards and other safety measures, along the beaches of Karachi. PALS is Pakistan’s only accredited lifesaving institution, and works to protect over 2 million visitors to the coastline of Karachi every year.